Email & SMS

Email and SMS that earn the second visit.

Acquiring a new customer costs five times more than retaining one. Email and SMS are how local businesses earn the repeat visit, the loyalty program signup, and the seasonal upsell.

For most local businesses, the highest-margin revenue is the second visit. Someone tried your restaurant, tried your salon, tried your dental office. They had a good experience. Whether they come back depends on whether you stay top of mind in the next four to twelve weeks.

We build email and SMS programs that capture that audience and drive them back. Welcome flows, post-visit follow-ups, win-back campaigns, seasonal promotions. Done in Klaviyo or Mailchimp depending on your stack.

What we do

The retention engagement.

  • List building at every customer touchpoint: in-person, online, GBP, social.
  • Welcome flow automation that introduces the brand and drives a second visit within 30 days.
  • Monthly newsletter with content people actually open.
  • Seasonal promotions (events, holidays, limited-time offers).
  • SMS for high-intent moments (booking reminders, loyalty drops).
  • Performance reporting, opens, clicks, attributed revenue, in Beat.
Proof

20Twenty Willow Glen — what this looks like in practice.

A Bay Area med spa we work with built a 6,000-person email list in their first 18 months and now drives 30% of their monthly revenue from email and SMS retention campaigns.

Read the full case study →
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