Google Business Profile, treated like a product.

Your Google Business Profile is the single most valuable piece of digital real estate you own. It shows up at the top of search for your business name. It shows up in the map pack for category searches. It collects reviews, calls, direction requests, and photos. And almost every local business neglects it.

We manage GBP like a product team manages a product. Weekly posts. New photos every month. Q&A answered within 24 hours. Categories and attributes optimized quarterly. Reviews monitored and responded to. The work is small, repeated, and compounds.

• Profile optimization, including categories, attributes, services, products, business description, hours, holiday hours.
• Weekly posts covering events, offers, announcements. Each post is an SEO touchpoint Google indexes.
• Photo strategy, fresh, professional photos every month. For restaurants, that means food and drink shots.
• Review management, every review gets a response within 24 hours. See our reputation playbook →
• Q&A monitoring, we seed and answer questions you wish customers were asking.
• GBP performance reporting, calls, directions, profile views, photo views, all visible in Beat.

20Twenty Willow Glen GBP went from a generic Wine Bar with 12 photos to a fully optimized Restaurant profile with 200+ photos, weekly posts, every Q&A answered, and 600+ reviews showcased through schema markup on their site. Calls from GBP doubled in the first 60 days.