Specialty Team

IG Business Growth
Strategy that turns into pipeline.

We build scalable revenue engines that connect brand strategy, go-to-market planning, and sales enablement into one accountable system. Every plan maps to a number a CFO can read.

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What we do

The work this team owns

Most growth programs stall because strategy lives in one room and execution in another. We work in both, with senior operators who carry the plan from positioning through pipeline.

GTM strategy and planning

New market entries, product launches, and ICP refreshes. We size the opportunity, define the play, and build the operating cadence behind it.

Brand positioning that earns recall

Positioning that holds up in a sales conversation and a board meeting. We test against real buyers, not just internal stakeholders.

Sales enablement wired to pipeline

Playbooks, messaging architecture, and rep certification that change how deals get run. Tied to revenue attribution from day one.

How we engage

A three-step working model

Clear scope, senior operators, measurable thresholds at every stage.

1

Audit

Two weeks looking at your funnel, sales motion, data layer, and the gap between the plan and what is actually shipping.

2

Architect

We build the GTM model: ICP definition, motion design, channel mix, sales playbook, and the operating rhythm to run it.

3

Ship and iterate

We run the program with your team or stand the team up to run it. Every 90 days we revisit the model against the numbers.

Results pattern

What clients usually see

Outcomes we deliver on across recent engagements.

2× to 4×
Pipeline lift within two quarters of model deployment
60-90 days
From kickoff to first sourced opportunity on a new motion
25+ countries
Markets served across enterprise and mid-market segments

Talk to the team that runs this work.

Tell us what you are trying to ship. We will route you to the operator who has done it before.

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