Beat · For Retail

Beat for retail.

You run the store. Your agency runs the marketing. Beat is the dashboard that translates "is it working" into a five-minute read.

What Beat shows you

Beat aggregates the signal that matters for a retail business and ships it to the owner once a week. Foot traffic + sales. POS data, attribution to source. E-commerce signal if you have it: Shopify or WooCommerce sessions, AOV, conversion rate.

Google Business Profile + local SEO. Reviews, hours, photos, local pack rank for category queries. Local ad performance. Meta, Google, Pinterest, TikTok depending on what the agency is running, with CAC matched to actual purchases. Email/SMS performance from your Klaviyo or Attentive: list growth, open rates, conversion, revenue per send.

Reviews + sentiment across Google, Yelp, and category-specific sites. An AI-written Monday briefing in your voice. The owner reads, the agency runs.

Built for retail

Single-location and small multi-location retail (1-5 stores). DTC brands with a physical retail presence. Independent stores doing meaningful digital marketing through an agency.

Best fit when you already have an agency running paid + email + organic and you want the owner to see what is happening without a weekly call.

The numbers Beat surfaces

Store sales
POS data with attribution
E-comm sessions
Shopify/WooCommerce traffic + conversion
Local pack rank
Category position in your city
CAC
Cost to acquire by channel
Email/SMS
List growth + revenue per send
Reviews
New + sentiment this week

How it actually runs

The agency runs the work in their usual stack: Shopify + Klaviyo + Meta Ads Manager + Google Ads + Pinterest + Local Falcon. Beat pulls API signal, runs the briefing Sunday night, owner reads Monday with coffee.

Decisions surface at the top: a SKU is selling out faster than expected (paid spend opportunity), an ad set is underperforming (cut or test), a new review is sub-3-star (owner attention or agency follow-up). One tap, decision travels to the agency.

See Beat overview →

Five minutes a week. Total visibility.

Bundled into IG Local engagements. Talk to us about the engagement shape that fits your business.

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