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Guide the phone conversation, qualify prospects, explain the offering, and present pricing. The discovery call script is complete and lives on its own page; this spec covers the remaining pieces.
Written and on the portal at the sales script page: open, agenda, business questions, snapshot walkthrough, stakes, fit check, three pillars, ownership and guarantees, investment, next step, objections.
The evolution of discovery; their visibility snapshot; the managed website service; the three design directions for their industry; pricing and the two upgrades; what happens next.
The eight objections and suggested responses from the playbook, formatted for use on the call.
Page scope, what will be built or edited, recurring work, optional add-ons, proposed start, clear terms.
Most of the raw material exists in the launch kit. These are the sections to pull from.
Draft the script first (it is mostly assembled from the playbook), then build the deck from the Slides type or as a .pptx once pricing and terms are approved.